Tag Archives: Indian Graphics

My Yellow is brighter than yours

JD-storiesThis morning I had to cut through the clutter on my mobile device – too little space left was the device’s big complaint. Rummaging through the photos – I found quite a few that tell the story of Indian brandscape – which includes homegrown, international and aspiring local brands. Everyone trying to outdo the other in shouting louder, looking brighter, positioning (purely in terms of location) cleverly. Here is their story in a visual form… Continue reading